Thursday, October 25, 2007

Starting An Online Business

The theory of starting an online business sounds simple but like starting any business there are best practices to follow, pitfalls to avoid and most importantly you need to have an attention to detail. As I stated before getting things about 80% right is just enough to fail in this business.

So where does one start to get your business online. Well if you are the hands on type then you could start by reading through the plethora of books on this subject (take a look at recommended reading section of this blog to see a list of books I have read and recommend), begin subscribing to email lists of many top Internet Marketers, sign up for monthly subscriptions to services such as StomperNet and Immediate Edge.

I have done all of the above and more but the best resource I have come across yet has been "The 7 Figure Code". The 7 Figure Code is the recording of a weekend long marketing event hosted by Mike Filsaime and Tom Beal. Mike is one of the best Internet Marketers in the world and has taken his business from $0.00 to $4.5 million in about 4 years. In this seminar Mike and Tom open up their business and explain exactly how they started, their best practices, which resources they use, what they did wrong and how to avoid doing the same. This event wasn't just about Mike's business but he had other top marketers do presentations on essential information. These included Brad Fallon, Stephen Pierce, Ken McArthur, Rich Schefren, and many others. The course is a series of 16 DVDs and a transcript of the speakers.

For anyone serious about starting an online business this is an excellent resource to go through that will save you time and money!

Now what if you are not the hands on type but you want to take your business online well then align yourself with someone who is willing to sit down and learn about your business and then make solid recommendations that will work for you. It is important for your consultant to take the time to understand your business and know your target. Understanding your target (increasing leads, e-commerce, education) is critical because this will determine the best solution for your business.

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